Market Intelligence
Working beyond the data to support your decisions.
Quick and easy access to performance analytics based on Real World Data:
- Monitor your market evolution
- Personalise your dashboard to follow your KPI’s
Data source
European GPs’ and Specialists’ data routinely derived from Electronic Health Records
Countries
Data are available in France, UK, Belgium, Romania and Spain
Germany and Italy are under development
Data type
- Data from prescriptions (drug, diagnosis ICD-10)
- Volume in prescriptions and patients
- Dosage
- Duration of treatment
- Market dynamics (new patients, switch, renewals …)
Clients
- Marketing and Business Intelligence departments
- Market Access departments
- Health Authorities (FR, UK)
Delivery
Monthly delivery
Web-portal Cegedim Health Data Lab (data visualization and analytics solution) to access standard dashboards and personalised reports
Type of use
- Understand the market and analyse the dynamics
- Monitor performance, product launch
- Follow prescriptions by label
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